The top-grossing 7-Eleven in the United States is an unassuming storefront — whose sign is lit from above by a single lamp — near the easternmost tip of Long Island in Montauk, where surging demand from tourists and astute business strategies have driven sales.
In fact, Long Island 7-Elevens dominate the top ranks of the chain-store franchiser’s U.S. business. Last year, eight of 7-Eleven Inc.’s top 10 locations by sales were in Suffolk County, according to the Dallas-based company. A unit of Seven & I Holdings Co. in Tokyo, it has 208 stores on the Island among about 7,800 locations in the United States.
Many franchisees have credited coffee as the biggest draw for customers and the best product in terms of margins. The chain’s peddling of coffee actually has its roots on the Island, where 7-Eleven purports to have introduced coffee-to-go to the mass market in the 1960s.